Did you know around 100 billion searches happen every single month from around the world? Currently, there are only around 7 billion people on the planet. Once you start seeing statistics like these, you begin to realize the power of internet marketing. Increasing Google rankings is a goal that the majority of website owners share in common. Google is the most profitable search engine online, which creates plenty of opportunities for business owners. If you are currently looking for SEO marketing firms, you are already on the right track. Many new website owners neglect the importance of SEO outsourcing. Finding the right SEO marketing firm is a process that requires you to understand the fundamentals of search engine optimization.
You do not have to be an expert at SEO to find the best SEO marketing firms. Only a general understanding of search engine optimization will guide you on your venture towards increasing your website’s search engine rankings. Studies show 42 percent of search engine users spend time clicking on the top organic link in their search results. Gaining a first position on Google for a specific keyword term is crucial for the success of a website. Google is a very unique search engine that has a variety of requirements websites must meet in order to gain a top organic position for specific search terms.
Back in 1998, Google made its first “doodle,” which displayed a Burning Man. The Burning Man is a famous festival held in Nevada. The cofounders of Google, Brin and Page, made the doodle as a message letting people know they were attending the famous Nevada festival. SEO marketing firms pay attention to all the details of Google’s algorithms, including recent changes and updates like the Panda and Penguin updates. While looking for SEO marketing firms, it is important to take the time to read reviews to see what other people have to say.
Search engine optimization produces a 14.6 percent close rate for leads. Outbound leads only produce a 1.7 percent close rate. SEO marketing firms are fully aware of these statistics, including statistics that expose the habits of search engine users. Almost 60 percent of consumers that spend time researching products and services online begin their research on a major search engine. Furthermore, around 18 percent of consumers do research on products and services using social media sites, such as Facebook. Getting familiar with the opportunities that exist online is easy by understanding what website owners are demanding.